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BASALT

Branding, launch campaign & event for upcoming shoe brand.

74% of UK adults are feeling so stressed that they feel overwhelmed or unable to cope. 
Studies show that being in nature or viewing, feeling, or smelling nature scenes reduces stress levels.

Get grounded through natural escapism. By using nature at every touchpoint of the brand, we can communicate the brand's purpose whilst inspiring people to get out in nature.

BASALT LOGO TEXT.png
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IG BASALT 22.png
IG BASALT 23.png
bag n tag 2.png
BASALT POSTERS.png
BASALTMURAL.png
event.slide.png

Credits


Strategy Maria Madrusan
Design Maria Madrusan
Branding Maria Madrusan
Copywriting Maria Madrusan
Naming Concept Kicks

 

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